my story

Anja KukofkaMYSAYANG means MY LOVE !

My love and fascination for the sea, my wish to create lifetyle products and my deep connection with Bali – that's how i started my first MYSAYANG collection in 2016. After 10 years working as the creative director in the creative lab of Marc O’ Polo International GmbH, one of the most famous fashion brands in Europe, I decided to leave my hometown of Munich to travel the world for one year. After discovering beautiful places such as Thailand, India, Sri Lanka, Malaysia, Borneo and Papua New Guinea, I found myself ‘stranded’ on Bali - the island of Gods - and for me one of the most beautiful and inspiring islands.
Besides my new found passion for surfing the waves, I began to design handmade canvas bags. Originally I made these pieces just for friends but as word spread and requests kept coming in from friends of friends, I decided to share my newfound love with you all and my brand MYSAYANG was born. Literally translated Sayang means love in Bahasa - Indonesia. And as i wanted to create things with love and to be loved, i called my brand MYSAYANG - MY LOVE.
Today, MYSAYANG is not only about bags though. Traveling a lot for my job and by living part time in Bali, I never found myself neither my perfect surfboard cover to protect my surfboard baby on my motorbike trips around Bali nor the right travel outfit. So i quickly found myself back at my roots and designed a hand printed and handmade 100% canvas bag collection. The bags and clothes are all made by hand in our home tailoring in Bali, next to our favorite surf breaks. Inspired by the easy lifestyle of Bali, the black sand beaches and the white shore break of the ocean, all prints are simple and all colors are hand dyed in our own colors and stonewashed.
As a super big coconut - lover, i also found best quality coconut oil to protect my salty skin, produced by a family farm in north Bali. Originally intended just for my own personal use, I realized that I could not deprive you all of this discovery. And again I had one more new MYSAYANG product on my product list. 
What once started as a surf adventure around the world, nowadays became my every day living in Bali and enriches me daily for my ideas and designs for my lifestyle products. What really makes me happy and thankful every day. I wish i could take you on my journey of inspiration and you enjoy my collection of essential pieces for the endless summer life - made with great care & love in Bali.
xx Anya